Angela Z Bao

Content Creator

Digital Marketer

Writer

About me

  • I’m a writer, editor, and marketer with 6 years of experience executing content strategy for the financial services industry. In addition to strategy, I’ve worked with executives and business units to create top-of-funnel content to support branding and business initiatives. I’ve covered a wide range of topics, from executive thought leadership, to U.S.-China business trends, to lifestyle content.

    On a more personal note, I have a passion for literature and fashion. I’m a book and style influencer with over 13,500 followers on Instagram. I’ve collaborated with a number of brands, including Otherland, Bookshop.org, and Zando Publishing.

Business, Finance & Technology

Arts & Culture

Social Consciousness

Social Media

Ever since I started Hooked On Phonics, I’ve been a big reader. Back in 2016, I decided to start sharing what books I’m reading on Instagram. It has since grown to a community of over 13,500 people and expanded to include fashion and beauty content, in addition to my literary pursuits.

As a Bookstagram content creator, I work with a number of publishing houses, including Penguin Random House, Simon & Schuster, Knopf Doubleday, Catapult Books, Tin House, and more. I’ve collaborated a number of brand partnerships, with brands such as Otherland, Bookshop.org, and Zando Publishing.

Reach Further Podcast

We launched the Reach Further Podcast to highlight incredible women leaders and entrepreneurs and share their invaluable knowledge with the Reach Further audience. We talked to them about their careers, insights, and social issues, and what the takeaways from those experiences.